Friday, 7 February 2014

Twitter: It's Not Just About Cheese Sandwiches

Social media has changed the way that many organisations engage with their audiences, including customers, partners and prospects.

Organisations who understand social media are using it to share news and information, find new customers, build brand awareness, monitor sentiment, manage customer expectations and ultimately drive and protect revenues.

But not everyone understands this opportunity. For many marketers, social media rarely gets beyond what kind of sandwich they are eating for lunch.

On Tuesday, Feb. 18, 2014, Vocus UK will be joined by social media expert and author Mark Shaw who will explain why:

- Twitter is the greatest lead generation tool ever invented.

- Social media is not a broadcast station, but a communication channel.

- Social media is an add-on to other marketing activities not a substitute.

- Social media is a game changer for businesses.

Register for this special webinar

About Mark Shaw

Mark Shaw is a speaker and consultant on all things social. He is the author of the best-selling book “Twitter Your Business” and regular comments on the state of social media marketing in the media including recent appearances on the BBC and CNN and in The Guardian, The Huffington Post, The Daily Mail and The Sun.

Photo Credit: Ahmed Rabea 

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